REIMAGINE DEMO
Reimagine is a conceptual AI tool created for a challenge in the Relume Design League. The AI tool converts text to editable web designs however, I decided to twist the original concept and make it an AI for all creatives. I also took it upon myself to create a full website of the product and emulate a situation of this project being a client project.
MY ROLE: Web Design and Webflow Development
PROJECT YEAR: 2023
PROJECT TYPE: Web Design and Development
As a conceptual startup, the fictional client states that they want to increase the amount of subscribers to the Reimagine beta before the official product launch in 2024. How can we create an experience such that the user will be immersed and show interest in trying the beta of AI, Reimagine?
INITIAL VISION + DIRECTION
After obtaining the assets for Reimagine, and creating the sitemap, my first impression of the solution was to create a website outlining features (present and upcoming), community works, and user reviews while implying a playful tone.
Combining the assets with rounded typography, and bright colors set the stage set for imagining the final layouts. Thus, groundwork for setting the blue prints up to develop this prototype in Webflow.
CLARITY
Developing with a style guide:
My first site using a style guide. It was a bit rough to get used to and there were mistakes I made that could have been avoided using the system but practice makes perfect.
Designing with intention:
Although this was a fictional scenario of Reimagine as a client, putting myself in a situation where I have client specifications helped me make more informed design decisions during the early stages.
Content Design First:
I changed my design work flow by including content design within the wireframe stages. This change helped me realize that the content within the page needs purpose in order to guide the user through our site.
Reflection
• Work flows are different for everyone and each person will find what works best for them.
• Client goals can heavily influence how you design the solution.
• Content design helps with guiding our users to a great user experience.
